The Social Intelligence Stack Solution ™ for Small & Medium Enterprises
In order to understand what is the Social Intelligence Stack Solution ™ or SIS, first ask yourself this :
are you running or planning to start a b2c business?
Can you acquire customers for your product or service online?
(Customers can come in either as Enquiries, Walkins to your Store/Company or through Direct Purchases from your website)
If your answer to the question above is a YES, then read on!
sis is a powerful solution to help entrepreneurs make money through the online or digital platform.
why does your business require sis?
Here are a few compelling reasons:
Acquiring customers for any business = Cash Burn for the Entrepreneur (irrespective of whether you are well funded or self funded company)
Digital platforms are the most cost effective scalable model of customer acquisition today. But Making Money through Digital is Not Easy!
so how will sis help?
As an entrepreneur you will be able to build a sustainable channel of acquiring customers for your business through digital channels
You will be able to generate revenue from digital engagements (prospect acquisition, website visits, social media engagement) through a well thought strategy and execution plan created through SIS
how does sis work?
step 1: identifying viable customer segments for your product/service
Using Data Science, identify from your existing database of customers or through qualitative analysis segments of people who display the highest propensity to purchase your product/service.
STEP 4: OPTIMIZE CAMPAIGNS IN THE DESIGN OF EXPERIMENTS BASED ON CONVERSION DATA
Analyze conversions from leads generated through the Design of Experiments. Refine Digital Marketing campaigns to focus on those segments which are resulting in higher conversions.
create/expand digital identity
step 2: execute a design of experiments to target identified segments
For each segment identified design a series of Digital Marketing campaigns (Design of Experiments) to target clones of these segments. Platforms used to test out the campaigns will be Facebook and Instagram.
step 5: identify the golden segment/s to focus future data science & digital marketing efforts
Zero in on the customer segment generating the maximum sales/conversions for your product/service - the Golden Segment. Identify Digital Marketing campaigns which are resonating with the Golden Segment.
data science driven lead generation
STEP 3: DESIGN A CONTACT STRATEGY TO DRIVE MAXIMUM CONVERSIONS
Using Data Science determine the most optimal Contact Strategy to drive conversion for leads generated in Step 2 - for each stage of the sales process. Design content for certain channels like email or messaging.
step 6: monitoring & optimization of campaigns based on continuous analysis of customer data
Continuous analysis of customer and lead data to identify data points that can be used in optimizing digital marketing campaigns. Tweaking digital marketing campaigns and contact strategy based on analysis to increase revenues for your business.
customised lead engagement
The first step to going digital is to establish a strong digital presence. We make sure that your company's website ranks high on Google searches and is visible to the right audience on social media platforms.
We drive lead generation activities that are informed by proper data analysis. This means the leads you get are those who are really interested in your product/service - and at a much lower cost of acquisition!
To ensure continuity, we refine lead generation activities based on results and your growth plans for the future! We also automate them so that you can continue to generate leads and grow your business!
Our Success is driven by Our Client's Success
WHAT OUR CLIENTS HAVE TO SAY ABOUT US
